When our team gets together we love to mix it up about some of the clever and not-so-clever uses for QR Codes we’ve seen recently. We all had a good laugh at these two food-related fails. Much as we love bacon, we just can’t see creating traffic pandemonium for it: We asked the guy […]
Biz tip: QR Codes can help close the deal A marketer noted a recent trend in conference rooms: Placing a QR Code at the end of a presentation. Let’s say you’re making a professional presentation of some sort. You got all your slides arranged to tell your story, you’ve got your persuasive bullets working for […]
QR Codes can help you create a way to engage with your customers. Reward them for acting on your request. The best-designed QR Code programs are ones that focus on a simple mobile-friendly experience that’s a win-win for you and your customer. Use coupons to close the loop on the urge people have to engage […]
You try to lead a healthy lifestyle. You jog or walk or bike. You may go to the gym or have a regular pick-up game of hoops once a week. And good for you! But have you thought about what could happen being the weekend warrior you are, champ? It’s not a bad idea to […]
Short links. QR codes should be generated using a shortened URL. The longer the URL, the denser the QR code. The denser the QR code, the harder it is for a scanning app to read it. Consider getting your social media people involved in this discussion: they may already be tracking your promotional efforts and […]
For many of us the measure of success for the trade show is how much swag we take home. Promotional material, giveaways, business cards, brochures … all to be discarded months later after sitting forgotten in a corner of your office. Avoid the tradeshow-bag black hole with QR Codes while showing a little eco-conscious (and […]
