QR Droid is a complete QR Code reader, generator and scanner for your Android. It’s the most featured QR processor available. If you’re not familiar with QR Codes yet, please read this to get more information.
Biz tip: QR Codes can help close the deal
A marketer noted a recent trend in conference rooms: Placing a QR Code at the end of a presentation.
Let’s say you’re making a professional presentation of some sort. You got all your slides arranged to tell your story, you’ve got your persuasive bullets working for you, you even have the minimal amount of effects to really make your key point pop. It is all working for you.
Tailor your presentation one step further by slapping on an appropriate QR Code. It directs everyone in the room to what you want them to do next. Landing page for more information/my VCard/notes from the meeting/list of helpful websites/list of phone numbers it could be as simple as using you business card QR Code generator to close the sale.
Your final slide lingers as you take your Q&A. That’s the place to consider how a QR Code can amplify your message long after the presentation is over. Your imagination should be led by a thought of being of service to your end user — what will be a really good thing for them to do or know after your talk? Then create a QR Code to map onto that desire. That’s the way to use QR Codes to best efficiency.
Our series of eBooks, Clever Codes: How You Can Use QR Codes for Business Success, can help you figure out how to accomplish this goal. You need to to think about the perfect application to amplify your message for business success!
Have a look at eBook 4, Getting Direct Feedback from your Customers. Then check out eBook 5, QR Customer Connect: Building your online mailing list has never been simpler. Finally you can use the skills from eBook 6, Remember my Name, FAME! Add new business contacts – as easy as 1-2-3!
The end is nigh! QR Code disbelievers (yawn) frankly bore us with their empty claims of passing fad and no one uses them. QR Codes are here and they’re working quite successfully for millions of us.
Arbitron and Edison Research just released the results of their most recent mobile use study (conducted January and February 2013), confirming what we already knew: QR Code use is alive and well. They estimate 21% of smartphone users have scanned a QR Code, and more than 2% are using them daily. That works out to about 2.75 million Americans who scan at least one QR Code every day.
The Oklahoma Medical Board announced this weekend it will begin incorporating QR Codes on the medical licenses of physicians and other medical professionals. This move will help both physicians and patients. For the doctors these QR Codes will allow rapid check-in at training events, clinics, and hospitals. For patients, the Quick Response Codes will provide direct, instant access to their physician’s information page on the Board’s website. Patients can easily learn about their doctor’s education, medical specialties, board certification status, as well as office contact information.
Savvy QR Code users know that the most successful campaigns are those which are designed to benefit customers and clients. For example, commuters in Frankfurt Germany don’t have to wait and wonder about their bus: Smart posters with QR Codes take travelers to real-time information about their bus or train route.
London-based restaurant Moshi Moshi lets their sushi answer the question: How fresh is that? They’ve developed edible rice paper and a method using squid ink to create QR Codes which lets customers know exactly which fishery the fish came from.
We’d love to hear how marketers in your area are piquing your interest with QR Codes. Comment in box below!
We’re taking a step from the invisible to the highly visible – QR Codes designed to make an impact.
Facebookers voted Jason G’s comment the QR Droid testimonial of 2012:
“I am a musician, and I had my QR code tattooed on my arm, so when I’m at a club, concert, etc, I can have a person scan my arm, and go directly to my site.”
Is that dedication to your craft, or what?
We found another example of dedication: these cows in England help promote the UK dairy industry. How? The barcode on the side of Lady Shamrock has made her a local celebrity. Her milk is used to make the famous local Stilton cheese. The QR Code resolves to a website where interested humans can use their favorite zapper app to learn more about how Lady Shamrock is cared for, her daily milking routines, and dairy production in the region. “If we don’t look after our dairy farmers we are not going to be able to see dairy cows grazing in our beautiful English countryside,” said the farmer who is milking this idea.
Caption: Britons can use their Zapper Scanner barcode reader for iPhone or iPad to learn more.
And when Facebook moved to new headquarters in Menlo Park, employees were encouraged to participate in a “Space Hackathon,” to make the new place feel like home. Employees took the challenge seriously by tagging the walls and hanging posters. One employee organized a 42 foot (nearly 13 meter) -wide QR Code on the roof. It’s visible from space.
From the invisible to the highly visible, QR Codes take you where you want to go.
QR Codes can help you create a way to engage with your customers. Reward them for acting on your request.
The best-designed QR Code programs are ones that focus on a simple mobile-friendly experience that’s a win-win for you and your customer. Use coupons to close the loop on the urge people have to engage with you. Engage your customers and they’ll reward you with their loyalty!
Right on, Groupon
Groupon is a model that can easily be applied to QR Codes for local business. Groupon, as you know, allows businesses to offer incredible deals. Think of a QR Code campaign as a possibility to give people access to pre-purchase great, limited time offers from your business.
I scan your QR Code and it resolves to a special landing page which shows me your current deal and when it expires. Perhaps it’s a chance to purchase a $65 floral bouquet for $40. The catch? I have to buy it by a certain time. The deal’s good for 48 hours. After that it disappears.
So I think it’s great deal and I want to take advantage of it. I make the purchase that moment using the Paypal button right there, on your landing page. Then maybe I get a few points added to my frequent customer account if I use the built-in sharing tool to spread the good news to my Twitter and Facebook communities.
These coupons can be a great way to determine where your customers are coming from. QR Codes are a trackable way to learn which advertisements really worked, which venues ”pull” better than others.
We all love to save money
You can also offer coupons outside the “Groupon” time limit model.
Reward the customers who go to the effort to scan your code with a special incentive. Maybe it’s 10% off anything in stock. Don’t think you’re fooling anything by offering a middling discount on the least popular item in your store. Thank your customers with something of value and they will reward you for it.
Check out our QR Code Business eBook series for more great ideas about using QR Codes to promote your business with custom QR Codes. eBook #2, “Check in With QR Codes at Your Business” for details about how to set up a program like this.
I got my mind on my money and my money on my mind.
Well, sort of.
Upconversion luminescence — emission produced at wavelengths shorter than the excitation light is actually what we’re thinking of.
A team of researchers from the South Dakota School of Mines and Technology and the University of South Dakota have developed an invisible QR code.
Yeah. An invisible QR Code.
The codes, invisible in ambient light, glow green and blue when a near-infrared laser is used to excite the printed phosphors. That’s upconversion luminescence for you. Once illuminated by the laser, the codes can be read with your favorite Android QR scanner, QRDroid or Zapper app.
Well that’s cool.
In fact, in the spring of 2011, Sweden commissioned an artist to design new, QR Code-embedded currency. They subsequently decided to postpone placing the new bills into circulation for security concerns.
Good news for Sweden: The invisible QR Code is made of printed nanoscale phosphor particles that can serve as an enhanced security watermark. Nanoparticle-infused ink is both chemically and mechanically stable. Once the ink dries on a piece of paper the code could still be read even if that paper is crumpled or folded several times.
Another approach they can consider is to embed a microscopic message within the QR code that shows up as a different color under the laser. This effectively creates a code within a code which can only be seen under a microscope.
The Netherlands, however, have forged ahead with QR Codes on their currency. To celebrate the 100th anniversary of the national mint in Utrecht they printed a limited-release stamp of QR Code-designed coins. The Code resolved to a Dutch Ministry of Finance page (in Dutch).
With QR Codes “change” is happening now!
Twenty million downloads and counting!
The most advanced and efficient QR Code app for Android made some improvements with you in mind.
Enabled phone MENU button. One tap takes you up-menu from inside the app. This clever implementation acts as a HOME button, allowing you, with just 1 tap instead of 3 or 4, to return to the Create Menu screen.
Sortable history section. Sort by type, alpha order or date, and group most-used QR Codes together for quick access. (Store your station’s QR Code and always know when your next bus is coming!)
Improvements to Zapper Tech. More aesthetically pleasing UI allows you intuitive control over your Privacy, Menu and Settings in Zapper Login. We’ve made the underlying structure simpler to navigate.
Lock screen option. Want to lock you device so the screen stays on portrait even if you turn the phone landscape? The scanner and button orientation remain in locked position. (Settings > Camera Orientation)
Full color control. Create QR Codes in the exact colors you want. Updated RGB/ Hexadecimal palette allows precision.
Bug fix, Amazon. Your relevant geo-located Amazon store will now appear instead of the general www.amazon.com
iPhone users, we have something for you too! If you’re not on an Android device, never fear, we have an iOS-friendly solution, a zapper app which works on iPhone, iPod and iPad too. You can download QR Droid’s sister product, Zapper Scanner, by clicking on this link. Same great app, different operating system!
Thanks to you and 19,999,999 of your friends and fellow-app enthusiasts we’ve reached an important milestone. Over twenty million downloads and counting!
We’ve been strutting around our office high-fiving each other 20 million times (and wow! does my hand hurt!) We’re trying to get our minds around an astronomical number like that.
The smartphone barcode reader, QR Droid, the best QR app for Android is celebrating!
Although QRDroid gained access to the elite group of top downloaded apps in the Android Ecosphere many millions of downloads ago, we’re still grateful to our fan who keep us sharp. We’re polishing our next release based on your feedback. Stay tuned to this space for more specifics. For version 5.3.3 we’re making our UI more aesthetically pleasing and simple-to-use, and adding settings to give you even more control. It’ll be ready for prime time tomorrow, so we’ll be giving you more specifics then.
If you still don’t have best QR Code scanner, decoder and generator available for Android, get it here:
Or learn more about it here:
We believe you can be lucky in Codes *and* lucky in love, too.
QR Codes can transform your Valentine’s Day celebration into something really special. Add a level of mystery and fun by sprinkling QR Codes into the mix. Your honey will have fun decoding your message and you can lead a sexy scavenger hunt or a fun tour of your story together through favorite songs, websites featuring special memories, links to cities you’ve visited (or want to visit) together. All accessed through QR Codes.
The Android version is “QR Droid”, and you can download it from Google Play or here.
The iOS version of the app is “Zapper Scanner,” and you can download it from iTunes App Store or here.
Another way you can generate QR Codes is from our website.
Then tell us how it went. Share your story on our Facebook page. We’re running a contest to see just how QReative our QR Code community is. Tell us! Make it funny. Make it serious. Make it romantic. The entries with the most “likes” will win prizes and enjoy the admiration of our worldwide fan community. Not to mention our undying love.
Cash in with the best smartphone barcode reader around!
We’re also tossing in an additional prize to the one person who makes the most noise online about this contest by sharing, tweeting, and talking it up big.
So join us by doing something special with QR Codes for your Valentine and telling us about it.
Your warm heart can be rewarded with cold cash gift cards!
You try to lead a healthy lifestyle. You jog or walk or bike. You may go to the gym or have a regular pick-up game of hoops once a week. And good for you! But have you thought about what could happen being the weekend warrior you are, champ? It’s not a bad idea to create an ICE contact for yourself.
ICE – in case of emergency, the contact you should have if the unthinkable occurs, is for you too. Create a contact in the QR-Droid or Zapper Scanner app and first responders will know immediately how to take care of you properly and who to contact in case of emergency. Medication use, pre-existing conditions, allergies: all important information medical personnel need to take the best care of you.
QR Codes make a great partner to your active lifestyle. Create a QR Code Contact and file it under the internationally recognized acronym, ICE. Print the QR Code on a sticker and affix to your helmet or bicycle, so anyone can easily scan it and find out who you are and how to help you. Sometimes helpful bystanders can’t figure out your phone or your smartphone reverts to a locked position and they can’t access your personal information. That QR Code sticker can save your life.
To make a contact QR Code go to our online generator, qrdroid.com/generate; or within the QR Droid / Zapper Scanner App. Our eBook series addresses in greater detail how to create ICE contacts or business card contacts quickly and easily with QR Codes. Check it out here.
The 2012 championship was referred to as the first “second screen” Super Bowl. It was estimated that up to 60% of viewers watched the game unfold with phones in hand, tweeting, facebook updating, and following along with the help of some strategically-placed QR Codes.
Three commercials from last year caught our attention because they utilized QR Codes to add a different dimension to the message. And let’s face it, the Super Bowl commercials really are what a lot of us tune in for. Just for fun, here’s a compendium of the 25 best Super Bowl commercials. See if you can find the three we highlight in the full 15 minute video roll.
Coca-Cola’s anthropomorphic polar bears lead the charge, so to speak. A reminder QR Code in a first-quarter 30-second ad introduced the bears chilling out on their “snowfa.” Throughout the game, the animated bears watched the game live along with about 100 million TV viewers. More than half a million people watched the bears watch the Super Bowl. The live stream showed the polar bears reacting in real time to game developments and ads as they aired. Talk about meta.
Proving that Super Bowl ads are now a game of their own, Chevrolet stepped up on several fronts. They ran ads inviting fans to search for clues with the help of QR Codes in the carmaker’s TV commercials. The Chevy Game Time mobile app also debuted last year. The app allowed viewers to interact with each other, participate in polls, and win prizes during the game. However, the ad that got the most attention showed a group of men who survived a world-destroying apocalypse, as predicted by the ancient Mayan calendar, because they all owned Chevrolet brand trucks. One asks about the fate of a friend.
“Dave didn’t drive the longest-lasting, most dependable truck on the road,” another man tells him. “Dave drove a Ford.”
Ford was not amused.
They sent a cease-and desist letter to both GM and NBC on game day asking them to pull the ad from the line-up.
The ad ran, Chevy sales went up, Ford was left gnashing its corporate teeth.
Many viewers tune in each year to see how far Go Daddy’s ads will well, go, daddy. The usually controversial ads last year were no exception. Both ads featured on-screen QR Codes the entire commercial and the one pushing the “cloud” garnered tens of thousands of hits to their site. Go Daddy’s controversial “Body Paint” ad raised blood pressure and increased site hits. They saw their 10 millionth customer sign up during the Super Bowl game last year. Go Daddy claimed it “broke its own records for sales on a Super Bowl Sunday.” In the same press release it also noted that its commercial featuring a QR code produced the “best mobile website traffic … ever.”
Rumor has it supermodel Bar Refaeli will be starring in a racy ad for Go Daddy this afternoon which the CBS censors have already taken scissors to.
Leave a comment about your impressions of the Super Bowl ads this year. Use the best barcode scanner app around: QR Droid for Android and Zapper Scanner for iOS. Did you use a QR Code to interact online? Tell us about it!